Love may be a mystery, but Valentine’s Day trends from Waze make this romantic holiday more predictable for brands seeking to influence the purchasing decisions of lovestruck Americans.
Shopping, holiday travel, and snow—just a few of the many reasons why roads in the United States tend to be busier than usual in December.
Retail stores are gearing up for the busiest shopping day of the year, and they aren’t alone. We learned last week our theory that people eat leftovers on Friday was all wrong- restaurants are also seeking a spike in activity from hungry shoppers on-the-go.
It’s no surprise that in the days leading up to Thanksgiving, we see a huge spike in visits to grocery stores and a significant decrease in navigations to restaurants as people prepare for the big feast.
This year, we decided to dig deeper into trends around store visits, with the hope of helping customers avoid stressful shopping experiences and offering brands insights to help them better connect with consumers during this critical season.