The Rise of Anti-Luxury Luxury

Luxury is a loaded word. It conjures images of showy opulence and status symbols. That aesthetic still appeals to many – sales of traditional luxury goods are headed toward $1.5 Trillion in the next few years.

Latest Podcasts

Going Off Script With SeatGeek

Ian Borthwick shares SeatGeek’s approach to positioning its brand on audio, and some pointers on where to begin when thinking about how your brand should sound.

Podcasting Through the Eyes of Art19

We caught up Korri Kolesa, previously chief revenue officer at Stitcher about Art19’s future direction, including the challenge of gaining a deeper understanding of listeners.

The Sonic Truth: Differentiation Through Sound: Radio

When it comes to radio the way you make people feel when they tune in is everything. As EVP of Content at Alpha Media, Phil Becker breaks down different approaches to building unique local radio brands across Alpha’s portfolio of 100’s of local stations.

The Sonic Truth: Tales of Turbulence and Other Sonic Branding Stories

Steve Milton runs a successful branding agency servicing all kinds of clients ranging from Tinder to Microsoft.

The Sonic Truth: Making Dynamic Audio For Hundreds of Markets

For virtually all of history, the spoken word hasn’t been scalable. Pete Jimison is the founder of audio agency Frequency, who are trying to tackle the problem head on.

Interviews from #AWNewYork 2019