Virtual Reality: No Longer Just Tech For the Future

OneRepublic’s Ryan Tedder shared that he wanted to capture the same youthful exuberance of movies like “The Perks of Being a Wallflower” in this VR video telling a classic shy-boy-meets-girl story.

Matter That Matters

Bacon. The topic Seth Godin, blogger extraordinaire and marketing expert, chose to start his talk on the B.B. King stage presented by PPAI. Godin jumped from big topic to big topic, all pertaining directly to the importance of mattering.

Nate Silver’s FiveThirtyEight Talks the Election, Data, and Stories

Nate Silver’s Advertising Week session, “FiveThirtyEight Breaks Down ElevenEight,” during which he took the stage with two fellow FiveThirtyEight employees, addressed the presidential election and FiveThirtyEight’s data-driven approach to analyzing the political process.

Why Native Ads Are the Largest Digital Advertising Category

At the Native Advertising Forum, which was held Tuesday at Advertising Week in New York and sponsored by Sharethrough, several speakers presented native ads as a potential solution that could overtake interruptive advertising satisfy consumers, publishers and marketers.

Latest Podcasts

Podcasting Through the Eyes of Art19

We caught up Korri Kolesa, previously chief revenue officer at Stitcher about Art19’s future direction, including the challenge of gaining a deeper understanding of listeners.

The Sonic Truth: Differentiation Through Sound: Radio

When it comes to radio the way you make people feel when they tune in is everything. As EVP of Content at Alpha Media, Phil Becker breaks down different approaches to building unique local radio brands across Alpha’s portfolio of 100’s of local stations.

The Sonic Truth: Tales of Turbulence and Other Sonic Branding Stories

Steve Milton runs a successful branding agency servicing all kinds of clients ranging from Tinder to Microsoft.

The Sonic Truth: Making Dynamic Audio For Hundreds of Markets

For virtually all of history, the spoken word hasn’t been scalable. Pete Jimison is the founder of audio agency Frequency, who are trying to tackle the problem head on.

Perspectives With Katie Kempner: Alda Abbracciamento, Flytedesk

Featuring Alda Abbracciamento, who left her career at Ogilvy, where she most recently served as worldwide managing director, to serve a chief growth officer for Flytedesk.

Interviews from #AWNewYork 2019