The Revolution Will Be Digital and Diverse

For the CEO of Dentsu Aegis Network UK and Ireland, 2016 will be a pivot year. “It’s not ‘just advertising’ anymore – we’re in a new era of creativity, in a new economy that is digital,” said Tracy De Groose.

Techtelligence

How Brands Can Drive the Conversation with In-Car Voice Assistants

It wasn’t until I moved to Los Angeles from NYC that I realized how much I depend on my in-car voice assistant. Driving (crawling!) for 1.5 hours a day will do that to you.

How Technology Is Extending The Advertising Experience

Emerging technology is introducing entirely new ways to reach people, as well as entirely new ways to act and interact with them.

Streaming: Friend or Foe to Local Markets?

56% of U.S. adults stream non-linear content to their TVs. That fact notwithstanding, our actual TV streaming habits have yet to truly live up to the buzz.

Global View