As businesses globally grapple with remote working, Facebook and TRIBE are video conferencing into the homes of some of the world’s top marketers to find out how they are dealing with the evolving situation and get a glimpse of Keith Weed’s majestic back garden.
Take this time to build your network, establish those connections and create meaningful relationships that will see you through the good and bad times.
Public relations and communications professionals are all seeking to provide the best counsel and the most effective messaging and contingency plans in a situation that truly has no playbook. But it is imperative that we do not allow that uncertainty to become paralysis.
The global spread of COVID-19 is shaping up to be a crisis like no other. Through analysis of over 100.6 million global “coronavirus” related searches, Captify’s latest Impact study gets a pulse on how this pandemic is impacting consumer behavior and how businesses can navigate through these uncertain times.
The global spread of COVID-19 is shaping up to be a crisis like no other. Through analysis of over 100.6 million global “coronavirus” related searches, Captify’s latest Impact study gets a pulse on how this pandemic is impacting consumer behavior and how businesses can navigate through these uncertain times.
Whether it be a short-term pop-up, an amazing activation or indeed a spot in TV’s most glamourous night of the year, what will make the best brand experiences stand out is the feeling of relevance and authenticity.
In this time of uncertainty, a strong media response is paramount to ensure your brand is not harmed. After the initial shock of a new reality settles, here are some important considerations to make while making and adjusting current and future plans.
Rory is the Vice Chairman of Ogilvy in the UK, an attractively vague job title. He works with a consulting practice of psychology graduates who look for ‘unseen opportunities’ in consumer behavior.
Susie Essman is an American stand-up comedian, actress, writer, and television producer. She is best known for her role as Susie Greene on Curb Your Enthusiasm and the voice of Mittens in Bolt.
Mr. Abagnale’s life was depicted on the big screen by Leonardo Di Caprio in the classic film “Catch Me If You Can.” He now travels the world sharing lessons he’s learned whilst working with the FBI.
The global spread of COVID-19 is shaping up to be a crisis like no other. Through analysis of over 100.6 million global “coronavirus” related searches, Captify’s latest Impact study gets a pulse on how this pandemic is impacting consumer behavior and how businesses can navigate through these uncertain times.
Whether you’re a large company dealing with hundreds of scheduled events on the horizon or a small or mid-sized business (SMB) with a handful of important events planned, here are five tips for pivoting from an in-person to a digital event strategy.
The poster child of Artificial Intelligence (AI) is the self-driving car. Uber, Google, and others are pouring billions to get them to work, but this doesn’t mean AI is beyond the reach of ordinary businesses.
Contextualization technology will only become more important as brands seek to keep their reputations intact, argues GumGum’s UK Commercial Director, Peter Wallace.
The Interactive Advertising Bureau (IAB) recently released an updated version of its Native Advertising Handbook. We speak to Australia Technology Lead Jonas Jaanimagi to understand what’s happened with native in the last three years.
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