Social Platforms And Political Ads Are A Bizarre Marriage

Social media has become a dominant force, redefining political campaign tactics as rapidly as it’s redefined the entire media landscape. In an age when more than half of American adults get news from social media, Facebook and Twitter have never played a larger role in our nation’s politics.

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The Unlikely Channel With The Possibility To Thrive: Q&A

In a recent sit down with AW360, Ran shared his thoughts on best DOOH practices to implement, how advertisers, marketers, and ad buyers can keep a pulse on this changing industry impacted by the pandemic and what opportunities remain to be seen or prove beneficial for sustained success.

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