Latest in Brand Stars

On Amazon Prime Day, Look At Your Closet For The Next Retail Trend

Ahead of the annual digital shopping super-sale that we call Amazon Prime Day, we spoke with IN Marketing’s Kelly Ravestijn and Catie Hoover about how the modern consumer shops and makes buying decisions.

The Unique Power of the Everyday Sound

Living is easy with eyes closed…. (Lennon/McCartney) I, like millions…

The Most Influential Logos of All Time

Once upon a time, it didn’t matter if a local business accidentally shared a logo with another business 100 miles away. The audiences for each business would rarely overlap.

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