In this episode Jamie focuses on TV ads, and wonders why sonic logos are usually held back till the final few seconds. The answer goes to the heart of what we think sonics are for – but maybe the idea itself needs to be shaken up a bit.
Read More →In this episode of Uncommon Thinking, Chad Hickey, CEO at Givsly, and Joshua Lowcock, Chief Digital Officer at Universal Mccann discuss alternate ways to spend unused corporate swag budgets during the pandemic through Givsly’s Season Without Swag program.
Read More →Join Katie as she talks with author, entrepreneur and founder of Shabby Chic, Rachel Ashwell about the Shabby Chic aesthetic and philosophy, overcoming obstacles, the power of Instagram, and making your own home beautiful.
Read More →The start of a mini-series on sonic logos, what they are and how they work. In the first episode Jamie focuses on cinema and TV idents, which depend for their effect on making associations with a pleasurable experience.
Read More →LiveRamp President Warren Jenson discusses how his career experiences working for the likes of Amazon, Delta, and GE have shaped his work with LiveRamp, an industry-standard data connectivity platform.
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