By the Numbers

Keeping Up With 2020 – The Challenges Facing Brands

With events like the Australian wildfires, COVID-19, and BLM coming in waves, brands have had to become much more sensitive in their messaging. And, as new research conducted by datasine and Sapio discovered, this pivoting has not always been easy. 

Reaching Customers in a Complex Pandemic Era

Research is rooted in science. Science is rooted in observation. And observation is the root of understanding consumers. When we can observe behaviors and patterns, we can market to and resonate with just about anyone.

6 Post COVID Marketing Strategies For Your Brand

To remain relevant in the market, many businesses have changed their modes of operation and marketing strategies. Most of the restrictions and regulations put in place by most governments to manage the virus prohibit crowding. 

Latest Podcasts

Great Minds: Claudine Revere On A Life In Food

Claudine Revere’s love of hospitality stems from a childhood of enjoying family meals around the kitchen table filled with great food and lots of love. After managing several high profile restaurants and catering companies in New York City, Revere started Relish in October of 2001. Claudine’s vision for Relish was to create a catering and event planning company that worked with clients to create innovative events across a vast culinary landscape.

Spotless: Noah Hawley

As Executive Producer, Creator, Writer and Director of Fargo learn more about Noah’s thought process to create content that connects with viewers.

The For-Purpose Agency Program – Givsly For-Purpose Podcast Episode 6

In this episode of the For-Purpose Podcast, Chad Hickey, CEO of Givsly, sits down with Marissa Tross, Group Director at Mindshare to discuss how their internal agency programs like Mindcares and The Collective authentically execute purpose driven initiatives for their clients and the community and also foster a more inclusive agency culture for their employees.

Perspectives: Jes Wolfe, CEO, Rebel Girls

Join Katie and Jes Wolfe, CEO of Rebel Girls, as they talk about empowering girls around the world, extraordinary women, the power of inspiring stories, entrepreneurship and the United Rally.

Mandela on Leadership: Laysha Ward, EVP, Chief External Engagement Officer at Target

Nadaba Mandela in conversation with corporate executives, artists, musicians, and influencers all around the world.