Techtelligence


Navigating the digital ecosystem requires more than a compass. From AI to Blockchain to Adtech and Martechwe explore the challenges and solutions, the risks and rewards.

Attribution: TV’s New BFF

“Attribution” is the buzzword on every TV marketer’s lips these days — and for good reason.  Smart marketers put a priority on knowing what tools and tactics produce the best results.

Techtelligence

How Brands Can Drive the Conversation with In-Car Voice Assistants

It wasn’t until I moved to Los Angeles from NYC that I realized how much I depend on my in-car voice assistant. Driving (crawling!) for 1.5 hours a day will do that to you.

How Technology Is Extending The Advertising Experience

Emerging technology is introducing entirely new ways to reach people, as well as entirely new ways to act and interact with them.

Streaming: Friend or Foe to Local Markets?

56% of U.S. adults stream non-linear content to their TVs. That fact notwithstanding, our actual TV streaming habits have yet to truly live up to the buzz.