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The Mobile Holiday Shopping Forecast for 2020

Thanksgiving, Black Friday, and Cyber Monday are fast approaching, with advertisers worldwide preparing to ring in a holiday season like no other. With all of these trends in play, here’s what U.S. advertisers can expect from the mobile ad economy this holiday season.

Is Ad Tech Ready for Its Own Roaring ’20s?

We’re on the brink of another Roaring ’20s, both societally and as an industry. Just like the Roaring 1920s, the Roaring 2020s will represent a time of rebuilding, following massive devastation of cultural and industrial pillars long in the making.