The bot economy has arrived. These days, chatbots are on the tip of everyone’s tongue and at our fingertips.
Techtelligence
It’s Time to Redesign the UX of Voting
From recently brought up security concerns regarding vulnerabilities of the voting machines, down to the actual design of the voting booths, it’s clear that the way Americans are voting is in dire need of change.
How Visionary Advertisers Side-Step Risks to Accelerate Rewards
Amidst the chaos, today’s visionary advertisers are embracing bleeding-edge innovations to leverage the power of first-mover enthusiasm to deliver ROI.
Put Down the Joystick: Why VR Needs Better UI
We are still at the infancy of Virtual Reality (VR) but it’s getting difficult to ignore its growing mainstream popularity.
Dreaming of Electric Sheep
Computer Science graduates can now take their pick of major global employers, while marketers are now anxious they could face redundancy because of it.
Know Thy Consumer and Thyself, Before Thy Tech
Virtual and augmented reality capability allows brands to immerse their customers like never before.
Machine Learning is About to Turn the Marketing World Upside Down
Scene: It’s 2017, and your CEO calls you in.
Reflections on Advertising Week 2016: Location-Based Marketing Reorients the Marketing Landscape
With the flurry of Advertising Week 2016 now safely in the rear-view mirror, it’s time to reflect on what to make of the mash-up of creativity that poured out of the week’s sessions.
Wearing to Win: Wearable Technology In Sport
Gone are the days when we’d make uneducated assumptions on how a player is performing.
A Buyer’s Guide to Digital innovation: Silver Bullet or Albatross?
Walmart’s recent acquisition of Jet.com is certain to be a historical business school case study either on buying innovation, or on poor diligence and overconfidence about integration.