The big reveal. Its one of those tropes about advertising that pop culture can’t seem to let go. On TV and in movies, it’s an exciting thing.
Four Lessons UK Broadsheets Can Learn about Innovation from Netflix and Spotify
With 2016 print ad revenues expected to be as much as 20% down, competition for readers and advertisers from Facebook and Google and a growing mistrust of media brands, UK national newspapers are facing a fight for survival.