Michael Treff, President of digital-first creative agency Code and Theory talks about how brands across industries have misunderstood digital transformation
Culture Crafters
Voice Search Will Bring Agency Relationship Woes to a Head
The latest international study commissioned by Mailjet among 400 marketers in the UK and France…
Procurement: Necessary But Not Necessarily Evil
In fact, procurement can actually be a good thing for agencies—when done right.
The Power of #BlackTwitter Voices in Hollywood
If brands want to authentically engage with African-American people on Twitter, they first need to deeply understand #BlackTwitter and how people use it.
The Role of HR in the #MeToo Movement
The question now is how their departments should adapt to this rapidly changing world and the new expectations that come with it.
Crispin-Porter + Bogusky: How to Build a Better Agency
With a long list of clients including mega brands like Burger King, Coca Cola and Netflix, advertising agency Crispin Porter + Bogusky (CP+B) must be doing something right.
Dissension: The True Voice of America?
This panel is full of people who have paid the price of standing up for what they believe in.
Reflect & Reflect: How an Agency is Making More Inclusive Work
More from #AWNewYork with The Progress Brief.
The Present is Female, Not the Future
Who Run the World? was an inspiring seminar, featuring successful female leaders of the business and media world.
Transforming Miss America
Miss America was able to rebrand their overall value to fit the social atmosphere of the nation and send a message to the people on what Miss America 2.0 about.