Many years ago, I famously said, ‘You have no privacy, get over it’, which caused quite the controversy at the time. Fast forward to today and data privacy is even more so in the spotlight, but this time Mark Zuckerberg is the villain of the peace and I’m just the messenger!
Storytellers
DCM’s Cinematic Storytelling With Ben Wheatley
Over the last few years, we’ve played host to some of the UK’s best film-makers, including Dexter Fletcher and Gurinder Chadha and this year we were delighted to welcome Ben Wheatley.
Veterans Need Our Help from the “Trauma” of War
While large advertising agency holding companies have attempted to create traction in hiring veterans, few formal programs exist to take advantage of their diverse skill sets and capabilities.
Who’s the “Mad Dog” Behind Those Biting Political Billboard Ads?
Roadside signs calling for impeachment are political tradition, including billboards urging impeachment of Presidents Obama and Bush.
Fake Bots and Instagram Pods: Who is Really Influencing Your Buying Behaviour?
Influential impact has always been prevalent within society, and although great attention has been paid in the past to the likes of celebrities and industry know-alls, influence through the medium of social platforms, can be driven by anyone.
How YouTube Works For Brands
Organisations who combine TV and online marketing see a 20% increase in business results so mastering YouTube is vital for a successful campaign.
Insights From the World’s Most Passionate Audience; Football Fans
With 2018 being a World Cup year it’s an interesting time to talk about sports marketing.
Five Things B2B Video Content is Great at – and One Thing it’s Not
Ever since people first looked at a moving image, we’ve known that video is different.
Creative Storytelling
When it comes to advertising, the importance of ‘the story’ lives on.
Introducing Our Guide to Mastering B2B Video in 2018
Last year, the average adult in the UK spent nearly an hour per day watching digital video, per an eMarketer report.