Still finalizing your 2017 marketing plans? Every morning our “Agile Content” team sources thousands of data points to get a real time pulse on what’s hot and what’s coming. Below are five key trends we’re closely watching and building into all of our client plans.
Storytellers
Creating Action for Marketing in 2017
There are a few sure, big bets coming to marketing in 2017 based on what we’ve seen in the past year.
Social Media’s Crystal Ball
2016 was an exciting year for social media, wouldn’t you agree? So what’s to come in 2017? This year, much will change in the face of social media marketing. Here are five predicted trends for 2017.
We Made a Game About Porn
I’m taking an Uber with my brother, James Earl Cox III, to the DIY-film mecca, Slamdance. We are showcasing a game at Slamdance (Jan. 20-26), the nuevo-indie sibling to Sundance: “By Filmmakers, For Filmmakers.” Our game has me repeating a question: Why aren’t more video games used for social discourse?
How Social Media Can Boost Your B2B Brand
While it’s true that social media is a very effective tool for ecommerce companies, it can also be leveraged to produce powerful results for B2B brands.
The Importance of the Super Bowl’s Digital Marketing Sidecar
Maximizing the digital footprint of Super Bowl advertising campaigns extends much further than simply posting television ads to YouTube.
Why Brands Should Own Their Influencer Relationships
No brand can get by without a little help from their friends. Today, a brand might be “friends” with any number of people – big name celebrities, social media stars, athletes and entrepreneurs, or less “famous” individuals that also effect culture in big ways
Hulu Insights: It’s Time to Reimagine the Ad Model
With the advertising industry in a state of perennial disruption and viewers experiencing content on more screens than ever before, it’s time that advertisers rethink the age-old 15- and 30-second spots.
The Road to Fitness in 2017
As we wrap up the holiday season, we take a look at the navigation habits of these fitness-focused “resolutionaries” and share some insights to help you capitalize on consumers’ unusually high motivation.
What We Can Expect from Online Video in 2017
The industry is expected to reach $15B in digital video ad spend by 2019, up from about $10B in 2016, which means that 2017 will provide a tremendous opportunity for marketers to capture consumer attention with branded video.









