Ken Auletta began contributing to The New Yorker in 1977 and has written the Annals of Communications since 1993. He is the author of twelve books, including “The Underclass” and five Times national best-sellers: “Three Blind Mice: How the TV Networks Lost Their Way,” and “Googled: The End of the World As We Know It.” He has profiled the leading figures and companies of the information age, including Larry Page and Sergey Brin, Sheryl Sandberg, Bill Gates, Rupert Murdoch, and two former editors of the Times. His 2001 Profile of Ted Turner won a National Magazine Award as that year’s best profile.
Subscribe on iTunes / Google Play / Spotify
For more content like this, be sure to check out AWLearn, Advertising Week’s year-round, video-on-demand continuing education program, which combines the best moments and the brightest minds from the global stages of Advertising Week.