“It’s state of the art.” I was being ushered into half a conference room in…
Tag: Harvard Business Review
Reinventing Jobs: The Story of the ATM
This article excerpt was co-authored by Ravin Jesuthasan and John Boudreau. If you are a…
Driving Digital Strategy: What Makes Amazon So Hard to Define?
Disruption and transformation get a lot of hype, and for good reason. Digital technologies have…
A Cranky Guide to Better Meetings
Planning, people. It’s all about the planning.
Alive at Work: Giving Employees Freedom Within the Frame
A recent Deloitte study shows that over 87 percent of America’s workforce is not able…
How Netflix Uses Analytics to Thrive
At a time when companies in many industries offer similar products and use comparable technology, high-performance business processes are among the last remaining points of differentiation.
Breaking Bad Habits: The Tale of the Giant Newspapers
Although the practice made little economic sense after the tax law was abolished, most newspaper companies continued to use the broadsheet format for no other reason than the unproven belief that customers wouldn’t want it any other way.
How to Be Happy at Work: The Power of Hope
Life really is too short to be unhappy at work.
The Third Way: Nurturing the Core of a Struggling Brand
What would you do if your brand was struggling and in obvious decline? Clearly, innovation is the key. But how can you innovate to revive the brand and restart growth?
The Analytical Marketer: Why and How Should You Transform Your Marketing Organization?
The challenge we have as marketers is to ensure that we are present and relevant at that 60 percent stage (or more) of the customer’s decision journey.