When we think of companies that thrive within the media and advertising industry, they have their reputations for being engaging and joyful businesses to work in. What makes this industry different from others is the more relaxed atmosphere and laidback environment compared to other industries. Why? Because although it’s considered a little more carefree, there’s a lot of work to do and in some cases, it can be rather fast-paced. This is why the wellbeing of your staff should be your top priority. Here are the main reasons why.
Prevention of Stress In The Workplace
If there’s one aspect of work that is sure to affect some of us at some point in our careers, it’s the matter of dealing with stress. When push comes to shove and it’s too much to handle, we can feel mentally and physically drained, with the feeling that there’s no other way out. This can particularly occur with employees who have just started out or when a campaign takes a bit of a wobble.
If employees do find themselves stressed, it can have both physical and mental effects on the individual which should be avoided. Sleepless nights, the feeling of fatigue and lack of motivation are just some of the causes. These can all lead to reduced productivity which can impact the overall business.
Creates A Positive Culture
It’s safe to say that employees in general work better when they’re happy and in a bright mood. How employees feel throughout the day can cause a domino effect and rub off on other employees from the way the act. If the wellbeing of staff is a top priority, how they feel around the office is likely to be more positive which can create an overall positive culture for staff members around the office.
Remaining positive in the work environment can contribute to teams working together more efficiently to achieve business objectives. It’s also beneficial from a conflict perspective. If team members don’t get along or have issues with one another, they’re less likely to cooperate, creating obstacles when working towards targets.
Good for Future Business
How a business works and functions internally can be easily discussed by word of mouth. After-work drinks and social gatherings are occasions where employees are likely to discuss their work life and if whether it’s positive or negative, employees are likely to bring it up with their close acquaintances. This is why looking after your staff should also be considered as a good opportunity to promote your business and brand.
Discussions around having a great business culture and providing staff with their needs are likely to be shouted about by them. Simply because they’ll be enjoying their work life! This also means that your reputation as an employer and business is likely to increase and benefits can be reaped from it as a result. Whether it’s gaining new business or attracting future talent.
Increases Productivity
This was touched on earlier in the article. One of the main benefits of putting your staff first within your business is how much it can increase productivity. The last thing you need in a rather hard-working industry such as advertising and media are disengaged employees who aren’t putting the work in. Considering the number of clients you’re likely to have, you need to make sure that every one of them keeps ticking over which means consistent levels engagement with each of them. If employees lack motivation in their work, it’s more likely to impact your clients too which is bad for business.
There are several methods that you can put in place to ensure that employees in your agency are well engaged and happy with their working environment. Whether it’s implementing employee engagement sessions or ensuring ventilation systems are functioning correctly within your business, these are just some of the examples that can help contribute to the better wellbeing of your employees.