In today’s ultra-savvy and sophisticated world, content is king, and clicks have been demoted to commoner status.
92% of US consumers say that they still find targeted mobile advertising ‘annoying’. This is just one finding from the world’s largest consumer research of its kind, named “The Reality Report.”
Before launching your small business, it’s important you understand your customers’ buying behavior and why they prefer your product or service.
Google offers tools that allow us to create text ads that update dynamically based on the terms someone is searching, his location, day of the week, device & more at a large scale.
What In-Market audiences are and how to use them.
Understanding your customer personas, will help you tailor your digital marketing efforts and set your campaign targeting effectively.
Company culture matters, and it’s more than just free stuff and social events.
Are you reaching your audience directly through mobile apps? If not, there is a whole new digital market that remains, literally, untapped.
Statistics show us that only 23.9% of sales emails are opened.
Businesses that want to stay on top of their games should make sure they invest in these technological trends, if they haven’t already.