Today, Stephanie Paterik, Managing Editor at AdWeek, had the opportunity to discuss the message and idea behind the worldwide campaign Fearless Girl.
StrawberryFrog, the world’s first and only Cultural Movement Firm, hosted a “Frog Talk” today on examples of movements that are powerful forces of change in our world and explain how businesses and customers alike can benefit from getting involved in a movement.
The topic is hot, but by no means is the conversation new. Talent seeking in the advertising industry needs to expand its diversity and inclusivity in order to change cultural norms inside agencies and be better representative of the population.
Advertising Week attendees lined the streets on New York for a chance to see Harry Kargman, Founder and CEO of Kargo lead a discussion with Jessica Alba, Founder of the Honest Company and Neil Blumenthal, Co-Founder and Co-CEO of Warby Parker, and the session proved to be as engaging and entertaining as was hoped.
Gender biases in advertising are almost as prevalent in society as they were more than a decade ago, according to the research done by the Geena Davis Institute on Gender in Media and J. Walter Thompson 2017 Cannes Lions.
Shelley Zalis, CEO of The Female Quotient and Creator of The Girls’ Lounge, sat down with Microsoft’s Kya Sainsbury-Carter this morning to talk about working women and the challenges and opportunities they face in the workplace.