AW360 Live Podcast: Ivan Markman, Chief Business Officer, Verizon Media

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Brands want assurances over where their ads appear, advertisers want greater supply chain transparency and clarity on where budgets are spent, and consumers want more control over how their data is used. Verizon Media are looking to spearhead this area, and we spoke to its Chief Business Officer, Iván Markman to find out more.

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