Tag: #AWNewYork2019

Advancing Your TV Ad Measurement

Humans are a visually oriented species, so video ads, regardless of platform or delivery mechanism, will always be as relevant to audiences as those they see elsewhere across the digital landscape.

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4 Steps to Aligning the Supply Chain Ecosystem

I recently re-read Marc Pritchard’s powerful call for a new media supply chain that “levels the playing field and operates in a way that is clean, efficient, accountable and properly moderated for everyone involved.”

A Look Back At 25 Years Of Digital Advertising

Take a look at some of the more interesting, innovative, and important developments that have driven changes over the past 25 years—and continue to influence digital media as new technologies take hold.

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