We are living through one of the most dynamic periods of change since the Industrial Revolution.
Brand Stars
Time’s Up On Outdated Labels
Together we need to herald a new dawn, when boardrooms are filled with the best – not one gender, or one colour or one class.
The Launch of the Agile Modern Marketing Pitch
Passion, chemistry and an ability to change business should be a fundamental part of any marketing pitch process.
10 Essential Tools That Will Help Grow Your Marketing Agency
How did the human race become the dominant species on Earth? Is it our keen fashion sense? No, it was our ability to use tools. And, not just any tools, but the right tools for the right jobs.
Playing Games at Work
Here a few ideas for the HR team where gamification can lead to increased employee engagement and good health.
The Perfect Storm: 5 Ways to Shake Up Your Brainstorm
Brainstorms are intended to do one thing and one thing alone – generate good ideas.
5 Gender Equality Myth Busters
Karla Berman, Head of CPG at Google, starts off her talk at Advertising Week LATAM with a humorous tone to the overwhelming gender issues in the workforce.
Tech Selling – Tough Truths to Help Vendors Do a Better Job
What do Sales Directors, Chief Technology Officers and Chief Marketing Officers at prestigious media owners and brands most look forward to each week?
Closing the Gap Between Clients and Agencies – The Lost Art of Collaboration
These days the majority of problems that exist between agencies and their clients, the gap between what is needed and what is delivered, can be traced back to one thing – confidence.
Small Business Customer Acquisition Takeaways from Super Bowl LII Commercials
Did you happen to have a cool $5 million stashed in the coffers to shell out for one of those ads? No? Good—then this article is for you and the 29 million other small businesses currently operating in the US that didn’t get any airtime during the festivities.