Since 2014, TV has waged a remarkable war upon film when it comes to the procurement of A-list talent.
Storytellers
How Did The New York Times Use $10 Million Dollars to Fight Trump?
When Donald Trump won that election two things happened. One, a lot of people cried. And two, the hiring of crisis communication consultants peaked.
Now Hear This: Podcasts are Here to Stay
2017 has been a year of widespread change, but if there’s one certainty in the world of media, it’s that podcasts are here to stay.
Brands Are Under the Influence(r)
We are in an age of the skeptical consumer—trust is dangerously low, even in once venerable institutions like governments and media.
Branding Bud – Episode 06
PRØHBTD Media and Advertising Week present Branding Bud, a new documentary series on the marketing of cannabis in the United States.
Set Designer Describes Billboard Power in New Martin McDonagh Movie
Production manager Inbal Weinberg explains how and why billboards were used, in this Q&A with the Outdoor Advertising Association of America.
Best Christmas Adverts 2017 – Festive Round up So Far
It’s that time of year again. Christmas. And true to the season, brands and advertisers alike have come to the table with their very best efforts to win our hearts, minds and hard-earned pounds.
Brands on Blast: Will You Avoid Crumbling Under the Weight of a Social Media Call-out?
The emergence of social as a broadcast platform now gives people the unprecedented opportunity to share and amplify their messages to a much larger audience than ever before.
Branding Bud – Episode 05
PRØHBTD Media and Advertising Week present Branding Bud, a new documentary series on the marketing of cannabis in the United States.
Changing the Future for Gen Z Girls: Why They Need Better Female Role Models
It’s 13 years since the launch of Facebook. Since then we’ve seen a flurry of other social media launches, shaping the way an entire generation (Gen Z), connects, interacts and feels about one another and themselves.