Masters of Creativity, Featuring Osibo Imhoitsike

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In this episode, we speak with Osibo Imhoitsike, Executive Director TBWA Nigeria about the need to adapt in these times. Osibo walks us through his early days in Kenya and the formal experience and training he gained working for a multinational before he moved to Nigeria to join TBWA.

The conversation also looked at the current state of work and the need for empathetic leadership and dynamism in business models. Osibo and Tosin further examine the impact of the pandemic and highlight some of the positives that have come out of it all.

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