While professional sports have gone dark in the midst of the COVID-19 pandemic, there’s one form medium that is growing and helping both athletes and fans alike to fill the void — Gaming.
Images
Great Minds: David Freeman
David Freeman is the Co-Founder and Co-Head of the Digital Media department at leading entertainment and sports agency Creative Artists Agency (CAA).
Now Is The Time To Be A Good Brand
Without sounding too heartless, the chaos caused by Covid-19 provides a huge opportunity for businesses. It is an opportunity to reinvent, redefine and reinvigorate, to stockpile that most important of commodities – consumer trust.
Marketing in Times of Crisis: Good, Better, Best Strategies
With lifestyles and focus of attention drastically altered, now is the time your brand needs to make sure it’s not only staying relevant but also addressing the crisis head-on by furthering the conversation and providing genuine support to your customers and your community.
AWMoms: Autism Awareness Month – Thriving With Our Plan B
My story is less of an example of successfully returning to the workplace and resuming a promising career, but more a story of successfully creating, accepting and thriving with “Plan B”.
Great Minds: Maryam Banikarim
Maryam Banikarim shows organizations how to shift mindsets and build themselves through the lens of purpose.
The Context Marketing Revolution: Breaking Through Media Noise
Consumers simply aren’t listening anymore. They don’t have to. Today they’re the ones in charge, not marketers. We are living in a new era: the era of infinite media.
4 Ways Your Brand Can Be A Good Citizen
Promoting acts of selflessness now will hopefully help build brand loyalty later. More importantly, maybe it will actually help save a life. How can your brand pitch in?
Great Minds: Andrea Sullivan
Andrea is responsible for scaling VaynerMedia’s full service agency business globally. She is in charge of its client teams, thought leadership, new business and brand reputation.
Persuading Your Client to Close a Million-Dollar Deal Remotely
Instantly, we are being asked to adjust to continue our day to day working relationships with clients, but it’s a new definition of “being connected.” This time has a whiplash effect on every person, every business and every decision being made in an uncertain future.