Global View

Discovery: The Power of Influence

Content, influence and the Zeitgeist of our time, could have been another name for the session exposed by Andoni Zarrabe and Luisa Montaño of Discovery Networks during Advertising Week New York, where the role of content in consumers’ purchasing decisions was our main concern.

Trump Changes Everything

Trump undoubtedly left his mark on many industries, even before his presidency, but “media” is possibly the industry Trump most commonly discusses now.

A History of New York Advertising

Today, New York is a bustling centre of culture and tourism. It’s a city with millions of people packed onto an island where skyscrapers block out the sun, but it’s also a melting pot for culture and a hub of creativity

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Letter From… New York, NY

No matter whether you’re an ad exec based here or one who frequents the city for client or agency meetings, you’ll want to stay up on all that is happening as the summer winds down.