Under Porter’s leadership, CP+B has become one of the most awarded agencies in the world and was honored as Agency of the Decade by Advertising Age.
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EGC Group to Release #BornUnited Campaign
The EGC Group has created a 360 pro bono campaign to launch The United Way of Long Island’s new “Community Baby Shower” initiative, intended to help families who are bringing new babies into the world while facing financial hardships that may include poverty or unemployment.
AWChat: Morning Consult
Our Twitter chat today we welcomed @morningconsult to discuss consumer behavior in the world of #COVID-19 Here’s a recap of the #AWChat in case you missed it.
What To Run and What To Pause During Covid-19
The most important thing to keep in mind, though, is that any research efforts undertaken now should be led with empathy for the participants and sensitivity to the current situation. Here’s how to determine what research to run and what to pause.
Crisis Comms During A Pandemic – How to Respond?
With lifestyles and focus of attention drastically altered, now is the time your brand needs to make sure it’s not only staying relevant but also addressing the crisis head-on by furthering the conversation and providing genuine support to your customers and your community.
Identity Innovations Will Create Complexity, Shared Standards Can Help
The independent identity solutions being introduced into the market aren’t as good as a common industry standard, but they are probably going to be the best we have for some time to come.
5 Strategies to Help Your Small Business Survive a Recession
Recession is a scary word for every business. But, it’s particularly worrisome for small businesses who may not have the same financial cushioning as large companies. Some say a recession is coming, while others say that it’s already here.
ReKTGlobal and TalentX Join Forces
ReKTGlobal and TalentX Entertainment announce a new joint venture, TalentX Gaming, a talent management company specifically built for gaming and esports athletes and streamers.
AWMoms: Life is Choices
Stephanie Latham currently leads the Technology, Mobility & Connectivity Sales Teams at Facebook; her story for AWMoms is nothing short of a must-read.
Screen Time Is Now Self Care
Self-care was certainly a focus in 2019 which included social media breaks, digital detoxes, and downtime. My how quickly things have changed.