For those of us who grew up in the 70s (with the incriminating photos to prove it…) there is a curious affection for a simpler time.
AW360 Live Podcast: Julian Lloyd-Evans and Lisa Boyars, The Week
“We have so many different and evolving revenue streams” says Julian Lloyd-Evans, its Chief Revenue Officer. We chat about the history of Dennis Publishing, and what they’re up to next.
Growing Your Business Using Instagram Influencer Marketing
What is a brand’s story? It’s the culmination of all the elements that went into making it what it is presently, and also the storyline along which its future is to be written.
Don’t Be Held Techno-Hostage by Legacy Measurements
Navigating the transition from collecting and mining data to actually applying it in addressable advertising is a talent that Paul Haddad, President, a4, has in abundance.
AW360 Live Podcast: Simon Marcus, Pippa
Simon Marcus talked to us about his newly formed role at Acast as a Product Director, the acquisition itself, and provided a unique perspective on where the podcast industry is heading next.
Why Experiential Marketing Is A Must In 2019
Around 81 percent of consumers say that the many commercials they encounter online make them feel exhausted, while 67 percent consider digital adverts as irrelevant.
Swap NPS for Key Experience Indicators: Is Your Company Keeping Its Promises?
You’re proud of your business and its unique value proposition to customers. But how much do you know about what your customers really value about their experience with your company?
The Sonic Truth Podcast: Storefront Music on Writing for Commercials
We spoke to John “Scrapper” Sneider, who has written music for over 500 commercials on projects with Apple, Netflix, American Express, Chevy, AT&T, Nike, CITI and IBM.
AW360 Live Podcast: Jon Kaplan, Pinterest
Pinterest Global Head of Sales, Jon Kaplan joined the podcast to talks us through the platform – and the power of slow social.
AWChat: Adobe Experience Cloud on the Past, Present and Future of Digital Marketing
Our Twitter chat today explored the past, present and future of digital marketing with @AdobeExpCloud. Here’s a recap of the #AWChat in case you missed it.