Whilst much has been said about the show’s secret to success, how exactly has ITV’s Love Island expertly capitalised on the influence of social media, driving unheard TV success across digital media?
Brand Stars
15 Times: End Family Fire (2018)
Every day in America, eight children are unintentionally killed or injured by a gun, often…
Tories in Hot Water with Love Island Water Bottle Giveaway
The Conservative Party made national news last week when they offered people the chance to win reusable water bottles in the style of those used by contestants on the ITV2 dating reality show Love Island.
How to Survive an Internet Economy Existential Crisis
A leader can’t predict when a crisis will strike or from what direction the blow will come, but in a hyper-connected digital world, you can count on it coming.
15 Times: The Truth About Opioids
This is the third of 15 show-stopping communication campaigns created to raise awareness and catalyse…
15 Times Series: Seize The Awkward (2018)
This is the second of 15 show-stopping communication campaigns created to raise awareness and catalyse…
5 Ways to Infuse Design Thinking Into Your Team’s Process
From education to healthcare, design thinking has permeated dozens of industries as a way to foster creative problem solving and catalyze innovation at the same time.
Putting an End to Outdated Stereotypes of Masculinity
Masculinity, hey? What’s that all about? Friend, I will tell you what it’s all about.
15 Times The Industry Came Together: Love Has No Labels (2015)
This is the first in a 15-part series showcasing the great campaigns that have looked…
Why We Need An Updated Definition of Diversity
Your company’s most senior leaders have stated their commitment to inclusion and diversity. But something’s missing.